According to the press release, and what i have been seeing personally in the past 2 years there has been an exceptional rise in demand for Jobo gear, for which ever reason.
They are calling it "record" sales in the press release. I guess if your last year sales were 0, then any sales are a record number, though the demand is there.
Why now, why this machine, why this price range\market - are all good questions i have not an answer for. But I do not think we are looking at a mass production to feed a massive global demand, rather a precise production to meet the demand of the existing market, along with support, that is part of a revitalizing of the analog market in general, which is something that we read about in that article a few months ago, about the new business model of the film industry (see lomo, ilford, kodak...).
Why is tetenal coming back to production and distribution in the US? who knows, its not like they were selling en mass before they stopped about 2 years ago, but i guess they have re strategized their market plan to create a more sustainable economic system to sell their products.
Only time will tell weather or not these moves by Jobo or tetenal meant anything or were just a cough in long history of the demise of film.
Now that Jobo is putting out a new processor and have service depots in the US, does that mean that current owners of Jobo processors, myself included, will be able to get parts and service eventually or will we have to fend for ourselves ??.:)
It has been noted here in several threads that film sales have bottomed and are actually on a bit of an upswing. Combine that fact with the previously noted demise in commercial labs, and there are a lot of people who would be willing to fork over $3500 for a home lab instead of having to ship their film to New York or LA from Outer Kalamazoo and wait ten days to get it back. You can save that $3500 pretty quick on lab fees and shipping charges if you're doing any kind of volume, or you're doing odd sizes like 5x12 sheet film.
Right-sized Ilford will be stomping on clumsy giant Kodak's grave. Fuji has made the transition to a right-sized film division surrounded by technologically related businesses where Kodak fumbled and failed, building a gigantic high-volume plant at just the wrong time. Kodak then proceeded to actively wreck their old business, not only before succeeding in anything new, but while failing in almost everything new. Not everybody in the film business is that colossally stupid.
JOBO might have considered a cheaper model than this one. They make a good product but may have read the tea leaves incorrectly.
Fuji and llford have both been able to survive the collapse where Kodak was not, and they did it in vastly different ways. Ilford did it by shrinking and focusing on excellence in a narrow product line, Fuji by expanding into seemingly unrelated industries based on their chemistry and coating technology. Can anybody clearly describe Kodak's approach in as few words?
Anybody remember when the CPP-3 was first posted on this board, some people thought that it could be a hoax? I welcome the news that it's really coming. Jobo thinks that there is a market for the new machine. I don't remember the last selling price of a CPP-2, but I do remember that those machines weren't cheap, either. The processor will sell because there is a market for it. In my state, nobody processes large format color film. Nobody. I send it out to Praust in Rochester, NY. They have a snappy turn-around and do a fine job, but I'd just like to do it here, and I mean locally and conveniently. The local labs have either not done a good job or else aren't convenient, at all. This year, so far, I've spent at least $800 on film, maybe more than $1000. So yeah, there's a few of us for whom this stuff is economical.
Besides, a Nikon D800 definitely isn't in my future, not as long as I can buy film.