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  1. #61

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    Well keep spreading the word. I'm afraid in these economic times we have to double or triple our efforts to keep this revival on track...

  2. #62
    Diapositivo's Avatar
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    Quote Originally Posted by alanrockwood View Post
    The problem isn't one quarter of operating loss. It is the long term trend, i.e. 98% drop in sales with no end in sight that is the real problem
    Until the recent quarter the film division, however reduced in size, was always profitable and, in fact, helped Kodak in its transition toward other technologies.

    I agree with you that the ultimate problem is when, and where, will the bottom be reached. If the "bottom" is reached at a scale that allows profitable production of colour films, either Kodak will go on producing it or they will sell the business to somebody who will make a profit out of it.

    If the bottom is below "sustainability" then colour photographers are in trouble because Fujifilm is substantially going to remain a monopolist. They will get all the market that Kodak left on the table, so they will survive, I think, but monopolies are never good for an industry.

    My point is that the current economic climate gives us a false reading of the long-term state of film consumption. Photography is, for most users, a discretionary spending and it is going to suffer in these days. One must wait for the crisis to be over to understand which place film has in the industry. I hope, and think, that Kodak can wait better days before evaluating whether going on, or not, with film production.

    I would not be surprised if some digital camera producers posted a loss in recent quarters, but I'm sure that they would not be basing on the recent quarters their forecasts about the future of digital photography.

    Fabrizio
    Fabrizio Ruggeri fine art photography site: http://fabrizio-ruggeri.artistwebsites.com
    Stock images at Imagebroker: http://www.imagebroker.com/#/search/ib_fbr

  3. #63

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    Good points.
    Things go up and down. A quarter is a too short period.

  4. #64

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    Just a thought, but I wonder if its to do with the new Portra 400 being introduced and Kodachrome finishing. I know that I resisted buying up anymore 400NC over the past couple of months, waiting for the new film to appear in 2011. Also, people frantically shooting existing backlogs of Kodachrome last year as opposed to buying new film? Hopefully the excitement around Portra 400 will lead to a resurgence this quarter?

  5. #65

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    Kodachrome apparently accounted for a very small percentage of total still film sales.

    Tom

  6. #66

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    When you think about it one way, Kodak has done an amazing job in keeping their film division profitable for so long. What other business can you image that could sustain a 98% drop in sales and still remain profitable, or at least nearly profitable?

  7. #67
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    Alan has made some very salient points here!

    PE

  8. #68
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  9. #69

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    Quote Originally Posted by perkeleellinen View Post
    Yes, in manufacturing.
    Understandable then =)

    (Sorry for Off Topic)

  10. #70
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    I think it's almost time to buy another freezer..



 

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