There are a few local places that sell lomography stuff. Some of them are labs and serious film outlets, and I'm quite confident that they also offer advice that would aid customers in moving from lower quality cameras to cameras that offer more control. I think that those who seek and/or use that advice have potential to strongly support the continued existence of film.
Other sources for lomography stuff are akin to gift stores. I have concerns about their contribution.
“Photography is a complex and fluid medium, and its many factors are not applied in simple sequence. Rather, the process may be likened to the art of the juggler in keeping many balls in the air at one time!”
Ansel Adams, from the introduction to The Negative - The New Ansel Adams Photography Series / Book 2
If an interested party walks into the serious film lab/store, and they are embraced with a welcoming attitude...well, then, maybe they become another "supporter of the continued existence of film." I like to think that the buzz will get more people interested and excited, and along the way we'll get more converts.
What the Lomography company does is offering kind of package.
In times when film cameras, except for single-use ones, long have been wiped off the shelves, in some cities you can enter a shop with all these weird looking cameras and accessories and get all that fancy stuff.
The alternative of some 2nd hand film cameras sitting on the shelves of a camera store may not even exist in those cities.
There still would be thrift-shops and fleamarkets. But there the uninitiated would not even know what type of film that camera takes.
I got my Diana, still in box with bulb flash, at a fleamarket for 4€. But that was the only sample I saw in years. And I still would have to look for the bulbs. And had to clean the flash compartment from the residues of leaked batteries.
In a large city nearby I meanwhile can get a re-made Diana with kind of ever-ready electronic flash for about 20x the price I paid.
I don't own a Lomo. But I did process yet another roll of film from my Holga. Along with a roll from my Nikon FM2. And I did some digital stuff over the weekend too. All of these are components of the medium.
I have a mixed opinion of the Lomo craze. I'm very glad it's here because it challenges the modern digital* hegemony that decrees that the subject of a photograph MUST be pin-sharp, and provides a small increase in film and processing sales. It may also provide a spur for these 'hipsters' to buy a more serious film camera and discover all that the medium has to offer. The only downside I see is the possible perception that ALL film photography is blurry, has wacky colours, vignetting, light leaks and other technical faults. Some folk just love to make false assumptions based on limited evidence... ;-)
*I'm well aware of Pictorialism, Linked Ring etc. but that's another thread.
The only downside I see is the possible perception that ALL film photography is blurry, has wacky colours, vignetting, light leaks and other technical faults. Some folk just love to make false assumptions based on limited evidence... ;-)
That's my main problem with it
Bachelor of Fine Arts and Bachelor of Arts: Journalism - University of Arkansas 2014