I have compared the Kodak fiasco as similar to standing next to the railroad tracks, trying to convince someone standing on them to step off because a train is coming. The closer the train comes, the more anguished the plea. But no matter what's said, the person can't be convinced that anything is wrong, and won't budge. Eventually you might get them to turn around and look. But when they respond, "Oh that. No worries. That's not a train," all you can do is shake your head, turn around, and walk away. No need to look back. You already know what's going to happen. Everybody not standing on the tracks knows it...
Now when this subject comes up I usually just sigh and continue walking away. Last weekend I was out with my new Fuji GF670 loaded with Ilford film. Hung out at a local public fishing pier all afternoon. Everyone knew what I was doing, but no one cared. It was very relaxing.
But it is a shame.