I just went throught the same thing. My med. format is now serving something more like 35mm used to be. Thus, I wanted something faster to use (had a C220F) and better to use handheld. I was teetering between a Pentax 645 and the SQ-A. For me the Pentax is perfect. To my mind, the Hasselblad system is just too expensive for me to take into the field (I am not harsh on equipment, just paranoid). Keep the Bronica.