I agree totally with the OP. Too much money...
Using http://johndudak.com/photographers/sp.php to work out the details that were given in the shot a shutter speed of at least 1/11364th would have had to have been used to 'catch' the jet in focus enough so there's a 0.01mm blur when printed.
Using the profoto lights he's using, according to what I could find, they have a t1 time of 1/12,000 of a second. I didn't see how many profotos he ended up with but at 2400w/s per unit that is a hell of a lot of light power.
Sure its an impressive show off promo for Profoto and Hassleblad but I'm left cold as to the final image.
This guy impresses me more... and he did a lot of his work with flash bulbs... only one shot at the shot... train/light/bulbs only there once a day.
Money and time can accomplish anything, I'm sure 80% of the people shooting professionally/or seriously can do the "jet" photo if the client requested it and you had access to the lighting.
Personally I could do it with my gear I have now, but I would have been un-elegant and used gasoline generators to power the lights. Or run a few cords from the tower on a small strip.
Look at the 6th image in this series...(link below) I stopped a shot-gun shell impact with no timer no nothing on the first try. Client was too cheap to let me rent the shutter trigger from Calumet in Chicago. Just about everything I do is on the cheap here... I resent it sometimes, the Bosch advert was done in an abandoned building the AD found... I told her we were trespassing... but the shoot went on.
I was surprised the first shot was the best... we fired about 10 shells , early or late on most of the others.
I drive a used older Audi... perhaps I can buy his used Porsche one day. I'm happy here. Good/day/evening apug peoples.
+1 Matt from the UK -- cheers.
A camera with a 1 second delay is totally worthless.
Did a little googling and the delay is programmable, the intent is to reduce the shake from mirror slap.
With regard to using flash in this situation, actually as in most any situation, it is to make printing easier and improve the photo's quality level. Think of it as doing the bulk of the burn and dodge work when the shutter drops instead of doing it "in the enlarger" and avoiding under exposure of the subject is important. He may have been stopped down a ways to keep the DOF long.
Also, we can't always wait for a sunny day, nor might we want to; a sunny day would not have the same dramatic background these shots did.
Dumb luck and a little intuition.... those are crappy US made White-Lightning units that stopped the action.
I joke White Lightnings are cheap only because they don't pay super-models and rent Ferrari and set dressers for their advertising.
They just work.
Regarding the use of the radio slave in the video (I know the point was to sell equipment) butI hard wired my shot there is enough delay in radio slaves that I find I have to run the Hasselblad at 1/250th and Nikons at 1/160th when using a radio slave of any sort. If I had to shoot this jet situation, I would have went hard wire also.
This delay is mentioned in the instructions of most radio slaves I have used. Radio waves travel at the speed of light, but the signal processing on the chips is where this small delay comes from..
....impulse to trigger signal, to received signal, back to trigger impulse voltage takes a little time.