I sell them at my shop--people seem to love them. I really want one for myself. The results look great and the camera has a surprising number of features for what it is. I love Polaroid as much as the next person, but with a finite amount of film out there (currently anyway) the Fuji seems to be a great option--and not too pricey for the film. Just over a buck a shot is kind of amazing if you consider what goes into making the stuff!