A little panic buying would not hurt the Kodak film division. Some cash now and a few more runs of film to restock the warehouse. It will show that there is a future for film. Maybe not the cash cow it once was but a steady income from those of us who still use film.
One of the problems of selling stock is you have to give a steady high return on investment. The stockholders cry if you ever pass up a short term profit for long term pay out. It is all about a 3 month return lately since you can just sell Kodak stock and put the dollars into the next "day trade". Now that Kodak stock will be worthless maybe they will make better decisions.