we have put on a show here in london. we are a new analogue pro-lab and we asked our clients to choose a neg for us to print, more than 50 images
we had 500 or so people at the opening (the free beer may have helped) and interest from national press, local radio and the british journal of photography.
the spin was that almost all the work was recent thus proving that film use was still relevant in a variety of situations, hopefully the printing proved the point too.
obviously it was a huge pr excercise for us but also for the medium.
we also have darkrooms for hire and offer courses for kids etc via http://www.fourcornersfilm.co.uk/
here are a few links: