I shoot this stuff (freestyle's) in 35mm, 4x5, and 5x7 . . . primarily because it's cheap, and also because I'm so accustomed to it's behavior. But, sadly my desire to use roll-films has fizzled. There's just enough bang for the buck . . . even at today's price for a 100' tin. But overall I have no complaints with the film and will probably continue to use it in sheet form.