I wouldn't call its results unexpected, though.
Brian,

this depends on your expertise and processing chain. For an expert the results might be predictable after the second roll.
What makes it most unpredictable is the color correction in the lab/scanner you will be using.
This software will be puzzled by the information it reads and crank in cyan or yellow or both making the color shift "unpredictable" to some extend.
Color Implosion is not really a product for serious apugers.
This will be something we call a "store item" (we operate a downtown Berlin store in a hipster area) like Holga or Lomo cameras.
The film is totally unique and everybody we gave it to for testing sofar was impressed.

Mirko