Originally Posted by Jerevan
APUG has a long history of members debating the use of the term “silver rich”. One thread had to be locked because folks were so passionate on either side!
I find it inappropriate for folks (Michel Hardy-Vallée, Jerevan, et al) to be disparaging a manufacturer for using a term that commonly understood to us analog photographers. Silver rich is used to describe an emulsion that is traditional/cubic/not-tabular. It is not marketing BS or a gimmick as some have suggested. How is this, if anyone can have David Prakel amend his book Basics Photography: Working in Black & White and remove the word from future publications and thus rid the world of the term Silver Rich, then I will concede that the debate that some lobbed to Mirko about the semantics of using the term silver rich was valid. Also Steve Anchell’s [i]The Darkroom Cookbook[/] mentions the term, he does say it is a buzz word used to describe traditional emulsions but doesn’t that by virtue establish the word’s credibility?
The consumers are not confused, ADOX is trying to differentiate their film from tabular films (Delta, TMAX, Acros 100), what harm is that? This need to protect the consumer from buzz words that have become understood in our small community (analog photogs) is not needed in my view. We have lost many films in the last few months (Efke, PlusX, Ektachrome), the last we need is folks calling out a manufacturer for the use of terms in their press releases.
Some wonder why Kodak has never joined APUG, it is no wonder to me why they are not around here….
Prakel’s book where he explicitly defines Silver Rich, if you can contact him and get him to rescind this page, then I will conceded that the polarizing word was inaprpriate for ADOX to have used in their press relase, see this page:
BTW, in a few hours, Mirko is going to be at Photokina, I believe he said he will have the film there, you mention ADOX should be getting the film out there, I think that was the intent of this thread, hopefully someone in Germany can talk to him tomorrow and get a roll shot!! Do upadate with some intel folks...