Blansky brings up an important point. Top collectors with education about the process and means to buy the very best may prefer traditional prints - assuming both versions are available for the given image. But most consumers, including wealthy consumers who wants to adorn their house with expensive and nice pictures aren't likely to care. They will buy what appeals to them or what their gallery suggests to them. So we are talking very small number of people who will hold higher value to traditional photographs and something that will only matter when same image is printed using both methods. (Clyde Butcher does this... he offers both types) For vast majority of consumers, it's well beyond their understanding. They couldn't care less about the fact that film has a superior dynamic range or that archival processed prints are going to last 150 years.
If we can put our prejudice towards digital products aside for a moment, I will have to say well prepared digital prints are just as good as well prepared traditional prints. Crappy prints are crappy in either method.
I'd say the quality of the image comes first and the process comes distant second.