How do you do that exactly? "Shoot with our film instead of Fuji or digital and your friends will love you more and your mom will bake you apple pie?"
Originally Posted by Old-N-Feeble
I'm really not meaning to be snarky. I agree completely that we need more of these values and less greed. I'm at a loss about using them for marketing, however, which seems inherently contradictory anyway. I suppose they could promote film using images of family and such, but I don't think that would make any difference.