What does the author say?


-) Kodak lost 98% revenue in the US-film market

-) Kodak should dare to raise prices as aficionados would pay them

-) Kodak should not try to sell film by means of first selling cheap cameras

-) Kodak should sell single-use cameras

-) Kodak should contract-manufacture for Lomography Comp.

-) Kodak should stick to manufacture high-end photographic films as they are unique on the market and could set higher margins on them

-) Kodak should make something from the goodwill its name has