Quote Originally Posted by ME Super View Post
I think the name "Lomochrome" is a bit misleading. Yes, it is intended to imitate Aerochrome and EIR, but "chrome" in a film name has always meant transparency, while "color" has always meant color negative.
As said "-chrome" was also used for spectrally sensitized b&w films.
And "-color" was used for transparency films starting with additive materials, over the first modern substantive transparency film "Agfacolor-new" to further films.

This may be of no relevance to most of the Lomo clientele, but should be corrected here for historical reasons.