I don't know where you draw the line on this "hand made" stuff. I guess I could argue my prints are worth more than those made by a guy who processes his negatives with a Jobo machine, because I tray-process.

And what about the fact I use enlarging paper coated by Ilford, as opposed to some guy making his own Azo emulsions?

In the end this is all marketing silliness. Unless you're going to detail how every step in the end to end process is done, nobody knows what hand made means.