Holga has been a mainstream camera since at least the late '80's here. As such, I wouldn't call it a pet rock type of item. Might have something to do with a photography school being in a nearby town. I'm sure plenty of people get them as gimmicks though. I've seen a lot of nice stuff from Holgas, but I prefer fuzzy large format (on good film) over fuzzy small format.
Originally Posted by Kevin Kehler