Yes, that is the pespective I share. On the other hand Lossau certainly has access to figures and "scene" information.
But a lot of investment had been done into converting facilities. So just to pay that off further engagement could be expected from those companies.
Concerning the issue of the Schmalfilm magazine itself it may be related to a generation used to buying magazines to be superseeded by people (or the attitude of) tapping the internet.