Quote Originally Posted by JBrunner View Post
Being in the advertising business, and seeing how this is related, here is something ill share that hasn't really bubbled up to the top yet. Turns out that there are big problems with "new media" as an revenue stream. Click through ratios have been going south for some time, and conversions are in free fall. Everybody has figured out how to avoid the ads. Forced ad watching is very unsuccessful. The computer user is even more likely to click away than the old school TV watcher with a remote. Attention spans are dwindling. To someone invested in the model this just sounds contrarian, but the facts are starting to roll in. The Internet is many things, but by and large it isn't a place where advertising pays big dividends, and that is becoming more true every day.
I understand the need for revenue but from a purely journalistic standpoint, this could be good news.