Quote Originally Posted by Newt_on_Swings View Post
Interesting, I hope they do a better job of it than their belair camera. That one was a let down for me. Anyway, why are they using kick starter? They are a decent sized company with some r&d budget they shouldn't be using kickstarter to fund this. Kickstarter should be used by smaller startups that actually dont have much funds at all.
The optimist in me says that it's because it gets them bigger exposure to a global audience.

The cynic in me thinks its so that they are under no obligation to deliver the lens if they feel better keeping the 100 grand.

*Remember that Lomochrome Purple was "guaranteed" to be delivered by July. They have 6 days to go.