How's about this.....Ferrania partners with the estate of the late-great Fredrico Fellini, get a re-release of Fellini's films with the reprints done on Ferrania's cine projection stock. While concurrently releasing: Fellinichrome
Posters of Fellini and Ferrania brand abound the streets....
Massive return-to-film-movement starts in Italy and spreads throughout the planet!
we can dream, if anyone could make it happen it would be the passionate artistic Italians