Quote Originally Posted by Poisson Du Jour View Post
Well a $20 wholesale price is common on myriad small photographic products in retail, it is not restricted to film. I think the wholesale price on cable releases must be something like $45; most cost more than $80 to $90 here, which is quite extravagant for something made in China...
I'm not necessarily saying that the importers/distributors are wrong charging the retailers $20.00, if their costs are also high. It is quite likely though that their costs per unit are lower than the retailers' costs, as they are likely to have less need for inventory, their rents would be lower, their staffing costs would be lower, etc. - all of which lead to less of a need for markup.