It's a good business move. The caveat is that you have to be a serious customer, not some schmuck asking for a handout.
And that is where i should have probably included some more context, this was in reply to someone asking about removing rem-jet backing from cinematic film that they were shooting and then cross processing as C41 - not anything at all to do with being a potential cinematic client, and that is what made me post this. I mean it would be nice to have some Kodak Vision to experiment with but unless I was planning on making a motion picture there would be no way I would even contemplate asking Kodak for some samples to test.