PKM yep absolutely agreed. The author is doing the typical sensationalist "look what I can observe! I'm so smart" crap most of the "opinion" based journalists do.
I also heavily dislike his implications that Kodak is no longer making film. That pisses me off (and no AgX I don't want to hear about KPP technicalities).
In short another "film is dead" article at it's core with the self appointed hearse chasers trying to garner attention from it.
Stop worrying about grain, resolution, sharpness, and everything else that doesn't have a damn thing to do with substance.