Dan Wynn used a Bronica in the Sixties, Nigel Harper (Wedding photographer) used Bronicas, Cherie Steinberg-Coté (Boudoir and Wedding), Tommy Oshima (net pesonality uses a Bronica amongst other things), Robert and Suzanne Love (Portraits), Michael R. Williams (Celebs used them and switched to the bigger Mamiya), James Nader (Fashion went digital) and many more. Bronica never really used the big name advertisement that Hasselblad and Mamiya are famous for