In my own job I stress the the difference between this product being American made and costing a little more and that same specification product being Chinese produced and costing less. I am happy to remark that many will buy the American made product when it is promoted to support American jobs, and many of those buying it are people who have fought in our war's from Vietnam to present day. Those who buy the Chinese made product are generally those not born in the U.S. or where there is no onshore American made product.