Last evening I read in a BJP posting that the Lomochrome Purple film was actually a new production run of Kodak Aerochrome, which had been out of production for some time. This is something I want to see. An occasional (maybe smaller) run of the lower popularity films. They'd make a batch once per year or even every other year. Buy when available or you miss out. Understand that a certain amount of pre-orders might be required.

Without going into excited overdrive, one thing to keep in the back of your mind is that the Lomo folks seem to like slide films. I seriously doubt that we'd see a Kodachrome resurrection, but they might partner up and do a run of, say, E100G if it was financed by pre-orders and there was a reasonable hope of selling all of it.

Time will tell!