Nuff, thank you for this information. If the product does not appear to be discontinued at this point, it is simply baffling and beyond logic that it is not offered out of the present territories where it is being sold. But then again, logic has not been real high on the list when it has been the on again off again history with Velvia 50. Too bad as it was always their original flagship product.Both in the new and old label (shorter expiry dates). The old label is significantly cheaper at around US$53 per box of 20. The new label is around US$81, same price as in Japan. But if you want to get it from there, you will need to find a middleman to ship it to you and they usually take 10% + shipping fees.