I'm a little surprised there are so few votes for the Hasselblad SWC (particularly with the "torpedo" finder). I think it, along with the screw mount Leica's are the most beautiful cameras ever built with the plain prism Nikon F a close second. I'm an architect and what does it for me is the proportion. The SWC body is almost a perfect cube and the lens just about doubles the length to a 2 to 1 rectangle - very pleasing. The idea that it is easily held in one hand and with zone focusing and great depth of field it becomes a real point and shoot. A nearly silent shutter and a satisfying purr of the gears when you advance the film make it into a great picture taking experience.