About photographic manufacturing industries going digital and many suffering from it...

It could be a self-fulfilling prophecy. How long ago was it that I last saw an advertisment for film camera, or film, in the popular media? I can't tell you, for it was such a long while ago. The last trade show here (sort of like the Australian version of the PMA) Kodak had a large stand but not a roll of film in sight even though it was the 50th anniversary of the introduction of the epoch-making Tri-X. Why's that? No one wants to use film, they said; of course if they're telling everyone that "film is dead", refusing to promote the use of film, then they would do a great job doing themselves in. Vicious cycle, but I do think that the industry itself has just as much to blame.