I voted for LFC, which is catchy and doesn't alienate any particular process (as would anything involving "silver" or even "negative"--well, maybe there are processes without film, per se, but still, even people who use those processes are probably also interested in film), and doesn't provoke pedantic arguments about the meaning of "analog." "Negative Space" is a cool name, but it might also convey a different, unintended meaning (i.e.--"cranky and contrarian space"), and I think the magazine should project a more positive image. Although I originally liked "Traditional Photography" in the earlier thread, I now think that is too limiting, since I'd like to see some visually innovative, non-traditional photography as well using wet darkroom materials, some of which may themselves be non-traditional.