I hate to say it, or even think it, but I'll bet you're right. This croation company sees that it's product is becoming popular among LF users and is looking to increase the profit margin....or maybe not.
A little more from my conversation with Mirko...
Efke is one of the major suppliers of Medical/Technical film throughout Europe and Asia. THIS is where they make their real money. The LF film industry is but a small part of the overall production capacity, but uses the same base material as X-ray film and other technical films.
I'd be interested to know how kany flat panel monitors are produced world wide in a year...I have know idea and couldn't begin to make an educated guess.