there is mentioned a 15% drop in sales of film. Why is that?. How is Ilford doing in comparison? If The Kodak CEO talks bad about film, which he did, how can he expect people to keep supporting kodak? I mean why start using kodak films if they are to be discontinued in a couple of months? I think thats the reason why its 15% and not only 5%. When you look at the prizes Ilford films are cheaper than Kodak so................. :rolleyes: