Actually, the 15% decrease is lower than was expected. They expected a higher year-over-year drop and the demise of Agfa's and Konica-Minolta film operations probably helped EK.
Originally Posted by Soeren
You cannot make comparisons to Kodak and Ilford. Ilford does not really produced color products (well, apart from a C-41 B&W film). And I suspect (but do not know) that B&W may be holding up better than C-41. No doubt it's holding up better than E-6.
I doubt we'll see Kodak film discontinued in a few months.