I used the Zone VI stuff exclusivly for my personal stuff, but I have not had a darkroom for a number of years. At the time it was hands down better than Ilford and the two looked and performed completely different with the same neg under the same condition. If it is rebranded Ilford that is a real shame. I have never seen Ilford paper to be special in any way. If I get into a darkroom again I will be moving to Orieintal.