It's worse than that. The camera was developed post WW2. The need for 3.25x4.25 negatives was at it's end. Most photo-journalism was done with 4x5 Speeds or Crowns, or more likely, Rollies and soon to be omnipresent 35mm range finders (Can you say Leica III?) and soon to be SLRs.
Too complicated, too out of date with where the industry was going. And a damned fine camera.
tim in san jose