Originally Posted by TEX
I'm not sure that statement holds completely unless one is referring to generically styled stock photography or "photography" for tabloid newspapers. Some varying degree of style and vision must surely be an attractive feature of a certain portion of both commercial and fine art photography.
To give a practical local example: I could go and photograph generic views of the Norfolk broads, windmills, sunsets, reeds, boats etc, which may very well not reflect my particular take on the subject matter; and therefore why pay attention to that individual photograph. In a different scenario I could go and make photographs that reflect something of my own photographic style, and then leave it up to others as to whether they want to look or not.