I found this on the BBC website:

http://news.bbc.co.uk/1/hi/uk/7997559.stm

"Two photographers are arguably responsible for bringing large numbers of tourists to Britain with their 'iconic' images.

Joe Cornish and David Ward travel around the UK and capture some of the country's most stunning scenery.

Their artwork has captured the imagination of many tourists who flock to the British countryside to see the sites for themselves. "