My guess is that it would in a way. If you arn't buying it from a dealer, that dealer is not re-stocking their supply, therefore they are not buying from the film company so there is no new films sales. When I buy a roll of film it depletes the stock of Freestyle. When Freestyle sells all of the film they turn to Kodak for example. Kodak sees film is selling they cut some up and roll it. Film stays theory.